Operations 3 min read
Year One: Everywhere Pathfinder Foundry Showed Up
A year ago I left Meta with no plan, just a hunch. Here is what I built, who I coached, and where we are headed next.
From Marc Krejci
Helping Creators Create
Practical advice and real stories for anyone who'd rather validate an idea than spend a year building the wrong thing.
How to tell real signal from polite encouragement. How to talk to the people you're building for, and how to prototype in days instead of months. Occasional news about what I'm building. Free, and only when I have something worth sending.
Latest writing
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Validation 3 min read
ProtoVibing: Build With Full Conviction, Test With Zero Attachment
Today I can babble words into a microphone and have five working prototypes created in a matter of seconds. But maybe zero of those are the right thing to do. The hardest part of building isn't building anymore. It's knowing what's worth building at all.
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Validation 4 min read
Stop Building in a Vacuum
I spent months building a live music marketplace nobody asked for. Here's what I'd do differently, and how you can skip the expensive version of that lesson.
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Validation 3 min read
The Eyebrow Metric: Reading What Your Users Really Think
The best user research happens before you say a word. Spend 80% of the conversation listening. Show a prototype, not a pitch. And above all, watch their eyebrows... they'll tell you more than any survey ever could.